BLACK FRIDAY IS ALMOST HERE
Your traffic is about to spike.
Is your Shopify store ready?
Strategy call, website audit and a sale-ready theme. Just hit publish.
$1,200 AUD · Limited Spots
Out of budget? Book a BFCM strategy call instead.
The problem
Sale season brings more traffic than any other time of year. That’s the good news.
The bad news? More traffic doesn’t mean more sales. Not if shoppers can’t find what they want. Not if your cart is a dead end. Not if your best stock sits there while the wrong products get the spotlight.
You’re paying for every one of those visitors. Ads, emails, influencers. A low conversion rate means that money walks straight out the door.
The maths
Say your store does $100K over sale season at a 2% conversion rate.
Lift that to 3% and you’re at $150K. Same traffic. Same ad spend.
Add a few well-placed upsells and that number climbs again.
"As soon as the project was completed we saw an immediate uplift in sales. I'd highly recommend working with Maddie to anyone looking to improve their E-Comm and UX capabilities."
Genna, Marketing Manager at Balter Brewing Co.
The fix
Make every visit count.
I get your store ready for the rush. Easy to browse. Easy to buy. Set up to lift your average order value and move the stock you need to move.
We start with an audit. We plan your sale around what I find. Then I build it.
You publish it.
What’s included
BFCM strategy call
We walk through the findings and plan your sale. Your offer, timing and messaging. Where upsells and cross-sells will lift AOV. Which products to push so stock actually moves.
UX best practice audit
I go through your store with a fine-tooth comb. Navigation, search, filtering, product pages, cart and mobile checkout. You get a clear, prioritised list of what’s costing you conversions.
Sale theme, ready to publish
A duplicate of your theme & 5 hours dedicated to setting up your sale campaign across the site. Sale messaging, banners, final sale comms and T&Cs all in place & ready to publish.
How it works
1. Apply
Fill out a quick application with your Shopify collaborator code and sale details. Takes 5 minutes.
2. Get approved
I review your store and reply within 24 hours. If it’s a fit, you’ll get an invoice to pay in full and lock in your spot.
3. UX audit
I dig into your store and find what’s costing you sales.
3. Strategy call
We go through the findings together and lock in your plan.
4. Build and handover
Your sale-ready draft theme lands within 5 business days. Review, request tweaks, publish on launch day.
"Mads was able to execute a beautiful, responsive and conversion optimised site for us and our customers. Her attention to detail and aesthetic style is second to none. We've already seen a higher conversion rate."
Aimee, Co-Founder of Pekpi
Meet Maddie
I’m Maddie, founder of Studio Fussy. I’m a Shopify partner and a digital marketer, which means I see both sides of BFCM. I know what your ads are promising, where that traffic lands and exactly where it drops off. Most people only fix one half. I make sure the click and the checkout tell the same story. Add an obsession with detail and a real eye for fashion brands, and your sale gets the best of both: a store that looks beautiful and converts like it means it.